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UCLA Health Graphic Identity

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Color Palette

Consistent color is as important to our brand identity as our logo.  This color palette is part of our brand and was chosen to represent the modern, sophisticated qualities of our brand.

This balanced and vivid color palette is for use on internal and external visual applications.  Used singly or in combinations, the secondary colors can appear as graphic elements in such applications as brochure covers, divider pages, promotional folders, charts or graphs, displays and signage.

The UCLA Health color palette includes UCLA blue, this secondary color palette and the neutral color palette.  You are strongly encouraged to use these palettes only.  Please carefully consider any deviation, and maintain consistency whenever possible.

UCLA secondary color palette. UCLA Health Graphic Identity.

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